Social Enterprise Smarts = Profitability Plu$
Blink: Recently I moderated a roundtable discussion on social media at a conference. I am amazed how many people still have not boarded the bandwagon. Consequently, they are not positioning their organizations for the future – Social Enterprise Smarts = Profitability Plu$. Read On: The 2013 CMO Survey, a group created back in 2008 (Duke’s Fuqua School of […]
Top 5 Secret Weapons in Mission-driven Careering
“You may be right. I may be crazy. But it just may be a lunatic you’re looking for.” ~ Billy Joel The fall is coming, and that means that my freedom will soon be limited. Soon my husband’s busy work season and his swim season will start simultaneously, leaving me once again to feel […]
Will a LinkedIn upgrade help you drive more business?
Jamie asks: I need to find a way to drive more business. Is a LinkedIn subscription worth it? It seems like a lot of money. If they charged half the regular rate, I might pull the trigger. Suggestions? Our response: Jamie, If you use LinkedIn based its purpose and best practices, you don’t need a subscription. […]