Epic Careering | Leadership Coaching and Executive Branding

Tag: personal branding

  • The Shoo-in Trap

    Beth was certain she was a shoo-in at her dream company. The web administrator had gone through several interviews and even met with the company’s CEO. During each interview she was told that she was an excellent candidate and she was perfect for the job. Everything seemed to be going Beth’s way and she began […]

  • Unemployment Bias: Create Your Own Opportunities

      Finding employment can be more difficult if you’re unemployed. It can be a frustrating period in your life, but it can also be a great opportunity to transition faster into a new position. You can spend a 40-hour week networking, researching employers and creating opportunities that will help you land sooner.   Jay had […]

  • 7 Steps to Powerful Introductions

      In the late 2000’s Jack found himself out of work. He had been at his dream job for years and expected to stay with the company for many more years. Instead, his company was bought by a competitor and his job was cut. Jack hadn’t needed to look for a job since the 1990’s, […]

  • Advance Your Career by Making Demands to Your Boss

    A number of years ago I had a co-worker who was unsatisfied with her position at our company. We worked in close proximity, and she had a habit of complaining to me about other employees. She lamented bitterly about workers who were allowed to leave early on light workflow days. They essentially only worked a […]

  • Become an Effective Job Hunter: Work Smarter, Not Harder!

    Keyword searching for job opportunities is an important part of your job search that should not be overlooked. Looking for the next employment opportunity can be a time consuming task. However, you should only spend 10% of your time searching for work on a job board using keywords for the position you’re interested in. Naturally, […]

  • Stop Treating LinkedIn Like An Online Résumé

    Are you using your LinkedIn profile as an online résumé?  In other words, does your profile reflect a personal brand you’ve carefully crafted, or does it just mirror your résumé? You know as a professional you need to have a presence on LinkedIn. You created an account, made a few connections, and copied a few […]

  • Beware the Job Search Trap of the Holiday Season

    The holiday season is almost here and it is one of the most captivating times of year. There are great sales everywhere, you have a long shopping list, and you can’t wait to decorate the house while the sweet smell of pastries fill the air. You’re looking forward to seeing some of your favorite holiday […]

  • Me Inc. – How to get started with personal branding

      Personal branding has been the “Buzz du Jour” lately on LinkedIn.  Numerous career coaches, brand evangelists, etc. have been posting their content in discussion groups stressing the need for people to establish their credibility via various social networks comparable to a company/consumer brand.  Interesting given I first learned this concept back in 1997 when […]