Is the Dominant Emotion of Your Company’s Culture Fear? Here’s a Simple Quiz to Find Out.
Marketing psychology has taught me that people are motivated to make a change or a purchase in order to either move toward something desirable or away from something undesirable. And the latter tends to be a more powerful motivator for most. I predict in coming years this will shift as a natural evolutionary byproduct of […]
Networking for the Introvert
Do you enjoy solitude? Do you keep a small group of close friends? Does being around large groups of people become exhausting? If you answered “yes” to these questions, you may be an introvert. According to Psychology Expert Kendra Cherry, introversion is a personality trait characterized by a focus on internal feelings, rather than […]