We believe that it is best to determine where your particular target audience is spending most of their time on social media. For a customized evaluation and proposal, please download and complete the Corp Needs Assessment and e-mail it to karen@epiccareering.com.
However, If you are looking for something simplified, please see the below example of a Social Media Management Package. This one is specific to Twitter. We are testing and developing similar packages for each social media as well as comprehensive packages that include outreach on all major social media sites.
Gold Twitter Package : Personal-$800 /Corporate-$1100 /both-$1500
To reach a 6-figure following
- We will edit the banner picture to provide even more valuable information for your visitors.
- Epic Careering will help you identify the best picture to use and create an at-a-glance informative banner for your Twitter page.
- Epic Careering posts 50 tweets per day, 7 days per week. These tweets will include:
- 20 links to informative articles by others & @mentions of the website/author
- 10 reposts from other social media profiles
- 5 quotes from you
- 5-10 retweets
- 5 Marketing post: Advertise upcoming conference stops, website, events, videos, etc
- We will help find trending hashtags to include in all posts and begin the use of your personal company and persona hashtags.
- With this package we will also respond to @mentions and direct messages on your behalf within 24 hours on weekdays and 48 hours on weekends.
- Monthly Twitter Chats or Twitter Parties: If you provide the sponsor and prize, we will organize a monthly Twitter party.
- Otherwise, we can either work in conjunction with your event planning team to announce the event to your mailing list or work independently to announce the event through social media.
- The schedule will be based on your availability to attend, as it will be you with whom your audience wants to engage.
- We can attend as Epic Careering and help you facilitate and we can also attend through a corporate handle.
- We will develop monthly themes and develop 6 different social media announcements that will be used in rotation leading up to the event.
Silver Twitter Package: Personal Twitter Page: Personal-$500 /Corporate-$800 /both-$1100
To reach a 5-figure following
- Epic Careering posts 20 tweets per day, 7 days per week. These tweets include:
- 8 links to informative articles by others & @mentions of the website/author
- 5 reposts from other social media profiles
- 1 quote from you (optional)
- 5 retweets
- 1 Marketing post: Advertise upcoming conference stops, website, events, videos, etc
- We will help find trending hashtags to include in all posts and begin the use of your personal company and persona hashtags.
Bronze Twitter Package: Personal Twitter Page: Personal-$300 /Corporate-$500 /both-$700
To reach a 4-figure following
- Epic Careering posts 10 tweets per day, 7 days per week. These tweets will include:
- 4 links to informative articles by others & @mention of the website/author
- 1 repost from other social media profiles
- 4 retweets
- 1 Marketing post: Advertise upcoming conference stops, website, events, videos, etc
- We will help find trending hashtags to include in all posts and begin the use of your personal company and personal hashtags.
2 responses to “Social Media”
I need to find a way to drive more business. Is a LinkedIn subscription worth it? It seems like a lot of money. If they charged half the regular rate, I might pull the trigger.
Suggestions?
Jamie,
If you use LinkedIn based on its purpose and best practices, you don’t need a subscription. It is a networking tool, and enables you to expand your network while offering you expanded visibility of your network’s network. The term “network” implies that you have some kind of relationship your connections. The best way to get to know someone new is to have someone you already know well make a warm introduction. LinkedIn is the best tool available to facilitate this.
It is a slow and steady process intended to produce quality leads as opposed to a high quantity of leads, though momentum can take as little as two weeks to increase from below a 5 (on a 10-scale from low to high) to above a 5.
If you want to use LinkedIn as a lead generation tool, you want to make sure that you can be found and that your content is rich in keywords used IN CONTEXT, in addition to a completed skills list. Increase your visibility by engaging with the community and using features, such as status updates and group discussions, to give assistance and valuable information to your network. Once visitors find your profile, you then have to ensure that your LinkedIn profile gives them insight into what it is like to work with you, what contribution your are driven to make, and what kind of impact that has on a companies and individuals. Tell people what you can do to help them and make sure they know how to help you.
Since your LinkedIn profile shows up very high in google results when someone searches for your name, even if someone finds your information on other sites or is referred to you by a friend or colleague, you can be certain most will check out your LinkedIn profile to qualify you and look for clues as to what kind of common ground you might have with them or values you share.
Our free webinar, Learning LinkedIn in 7 Days, breaks out in more detail how to develop your LinkedIn profile to present your brand powerfully to your target audience and how to use the features for lead generation and network nurturing. Also, an added value of investing in our webinar, Insider Edge to Social Media – 3 Success Secrets to Getting Hired, is a comprehensive review of the Business and Job Seeker upgrade packages.
Thank you for your question, Jamie. I hope this information helps you unveil your brilliance!